April Williams was tired of feeling like an ant marching one-by-one in the world of corporate America. She believed she was destined for something better, so she took a right turn to pursue her dream of starting her own creative marketing agency, North Star Marketing.
The North Star team followed April’s path and soon realized what April discovered – that flexibility and a fun work environment motivated them to do their best work. Here’s a quick look at North Star’s past, and stay tuned for more exciting news in the future!
April Williams starts North Star Marketing working out of her home with other moms
North Star creates the Friday Afternoon Email Survey to keep in front of its customers, prospects and referral sources
North Star creates the trademarked World’s Smallest Newsletter
North Star builds eGlue, a proprietary email marketing tool
The World’s Smallest Newsletter wins a Gem Award from the RI chapter of the American Marketing Association
April’s attention to work-life balance was recognized nationally with the Alfred P. Sloan Award for Business Excellence in Workplace Flexibility
North Star is certified as a Women’s Business Enterprise by WBENC
North Star celebrates 10 years!
North Star is named the Women Business of the Year by the Newport County Chamber of Commerce
The first WOWorks campaign is developed and launched, with incredible results
For the first time, North Star Makes the Providence Business News Top 10 Agency list
April goes on a speaking tour of Rhode Island, presenting at The Bryant Women’s Summit, North Kingstown Chamber Annual Dinner, SBANE and RI Business Expo
North Star rebrands and moves into a bigger and more colorful office
April begins writing her Faith @ Work blog
North Star launches its Sales Amplification process, and creates the Why We Work book
North Star becomes marketing automation certified through SharpSpring