North Star Marketing

North Star Marketing
Smart. Creative. Unexpected.

We are not just a creative firm that loves great creative–we are
a group of smart, business-minded people who love sales just as much as we love marketing, and eat, sleep and breathe ROI. The results: happy marketing, happy sales and very happy CEOs and CFOs. Sound intriguing? Spend some time on our site and then contact us when you are ready. We’d love to have a smart and creative conversation with you.

The Latest

From Thinking

3 Things Marketing and Sales Can Agree On

Sign up for our 25-minute, one-on-one executive web briefing where you'll learn the common ground for marketing and sales that will make an impact on revenue.

From Agency

North Star Adds Director of Above and Beyond to Account Team

North Star Marketing is pleased to announce the addition of Erica Sweeney to the account management team as a Junior Account Manager. Read more.

From Work

Helping Make a Brand Better

With a solid reputation and expansion plans in mind, South County Orthopedics approached North Star in 2012 in need of a marketing plan and a partner.
Read more.

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Our Blog

3 Lead Gen Mistakes

Effective lead generation is a vital part of the inbound process. It takes more than just customer insight. Find out why and see if you are making these three mistakes.

Don’t Be a Drip

An effective lead nurturing campaign responds to buyer behavior as the prospect moves through the buying cycle, because it is not advantageous to speak to a prospect who has never engaged with you the same way you would speak to someone who has visited your website several times (and stuck around for a while) and clicked through multiple emails.

Five Reminders to Avoid Crappy Inbound Marketing

Inbound marketing is a proven, achievable strategy to identify and communicate online.

8 Ways to Get Engaged (With Prospects Through Inbound Marketing)

In a 2013 marketing survey of more than 5,000 inbound marketing customers, 92 percent reported increased website traffic, with nearly 30 percent saying that traffic more than doubled since implementing their inbound campaign.